Social Media for Beginners
1.Choose the the Right platform for yourself
When you’re busy running your business, it’s impossible to find time to be active on
every social media platform and even it’s not that productive to work on every social
media platform especially when you are on the stage called social media for beginners.
Step 1: Identify your audience: To identify your audience you need to ask yourself
and note down: Who is your typical customer? How old are they? Are they male or
female? What is their income and education level? What are they interested in
outside of your product and service?
Step 2: Find your audience: To find your audience you’re going to determine which
platform your audience uses by looking at the demographics of the users on each
platform. You will also have to consider how active your audience is on that platform.
For example Businesses are more active linkedin followed by twitter and facebook,
at the same time if you want to target youngsters they are more active on instagram
than facebook now a days.
2.Optimize your platform
Here optimization means setting up your selected social media platforms like
Choose the right name, Customize your vanity URL, Pay special attention to the
“About us” section, Sprinkle your business page with keywords strategically. If you
social media page is not optimized your audience won’t find your page interesting or
useful hence the won’t follow or like you.
3.Make valuable content
Valuable content means something valuable to the audience that you have selected it’s the best practice for social media for beginners.
Creating something that can grab attention. In order to do all these you can check
what your audience is already liking on social media. To generate the content there
so many tools available on internet but i personally prefer you to always make your
real content. Yes you can have some idea by seeing others but original content will
make the real value for your audience.
4.Built connection with your audience
Nowadays people look something more than just buying a product from the brands
Tell Your Story to your audience A blog is a perfect opportunity to showcase yourcompany’s personality and actions. If your stage is social media for beginners. You should always be prompt to respond your
For example replying on comments or text messages . Try building your own community. You can also consider advertising in order to grow connection with
5.Never push your audience for attention
Pushing your audience should never be an option. You can not go to someone and
directly ask them to buy product like hey i am Amar my pen is very good in writing
please buy this, trust me people won’t even listen to you on social media. If talk about duration you should at least work 3-6 months on grabbing your audience’s
attention by providing the stuff or content of their interest and build up you place in
their vision If your working stage is social media for beginner.
So these were some points that you should care of if you have just started promoting
your business on social media. Hope you liked this article.
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